👤Who I Am

My Story… From Baghdad to Zurich, and From Struggle to Empowerment
 
I was born in Baghdad on June 5, 1983, into a cultured and athletic Iraqi family that valued knowledge, discipline, and personal growth. I grew up with a love for learning and a deep respect for structure and purpose. But life had a different path for me.
 
After the war in Iraq in 2003, I was forced to leave my homeland on a journey that would change my life forever a journey filled with hardship and uncertainty, lasting over six months until I finally arrived in Switzerland.
 
I came to Zurich with no knowledge of the language, no understanding of the culture, and no clear direction. At first, I wasn’t even allowed to attend language school due to my temporary residency status. I had to start from nothing and build everything from the ground up.
 
But what felt like an ending was actually the beginning of something profound.
 
Not only did I learn a new language and adapt to a new society, but I also began discovering something far more important: myself.
I realized that adversity doesn’t break us, it reveals who we truly are.
Every difficulty I faced from cultural barriers to personal illness became a lesson, a turning point, a doorway to purpose.
 
Through years of learning, healing, and growing, I transformed my experiences into a message and a mission.
 
Today, I am proud to serve others through my work as a:
  • Certified NLP Master Practitioner (licensed by Richard Bandler’s NLP Association)
  • Trainer of Trainers & Leadership Coach
  • Certified Hypnotherapy Practitioner
  • Holder of the Swiss federal diploma Fachfrau Betreuung EFZ (Child and Youth Care)
  • Certified Berufsbildnerin (Trainer for apprentices and professionals)
  • Group facilitator and trainer at SAMOWAR, a Swiss organization focused on family support, child protection, and integration programs
My journey is not just about personal growth it’s a message of hope and transformation.
To anyone facing difficult beginnings or navigating unfamiliar ground:
You are not starting from nothing. You are starting from strength you haven’t yet discovered.
 
I share my story not just to tell what happened but to light the way for others.
Because your challenges don’t define you your response to them does.
 
With love,
Rooa Ali

💡 Why I Coach

I’ve seen firsthand how mindset, emotional clarity, and self-awareness can transform lives. Coaching gives people the tools to shift from confusion to purpose, from survival to conscious living.
I work with individuals who are ready to grow, not because they’re lost, but because they know there’s more within them.
Whether you’re facing personal challenges, seeking to lead with more confidence, or looking to create healthier family dynamics, my coaching offers a clear, grounded path toward transformation with clarity and strength.

🌱 My Mission & Vision

My mission is to help individuals awaken to their inner power, live with self-awareness, and become leaders in their own lives, families, and communities

I believe:

  • Healing leads to clarity.
  • Awareness leads to freedom.
  • Balanced individuals create conscious, value-driven societies.

Through every session, workshop, or conversation, I aim to spark transformation from the inside out empowering people to lead with purpose, integrity, and heart.